Overview > Basic Search Engine Optimization Tips
​ {You will find a made in Palo Alto SEO blog with lots more content here}

One of the most important aspects of good ranking is to expand quality content on a regular basis. This implies not only the WORDS you write but as well the outbound links you choose (those that act as either confirmation, validation and/or continuation of the content you write. Adding to an already posted blog new quality outbound links and updating a web site to add time-related news is vital.

There is a very close connection between the TIME which a user spends on a site and the ranking of your page(s). This is no doubt based in part on the assumption made by search engines that if people spend time on a given site they are getting something they seek. Hence TRUST is built by the LOVE you put into your work. And your ranking will improve as you expand as an AUTHORITY on the topic you are working on. In my made Palo Alto SEO blog you will find a dedicated page: TIME AS A RANKING FACTOR.

Another aspect to lasting, organic top 5 results is: Making certain to tweak some of the smaller but often essential areas. I mean:

1) Set up Webmaster Tools (AKA: Google Search Console) so as to use the "Fetch as Google tool", share the location of your xml sitemap(s), set your robots.txt tags and more!

2) See my post SEO BASICS – PART 3: about "CAPTIONING" (or how to set your ALT and TITLE image tags).

3) (Re)Discover SEO NEWS with Rusty Brick ON A WEEKLY BASIS!

4) Sloooooowly re-read your source code for errors. 

5) Validate your code as best is possible for HTML5 (if that is what you use) on W3C.

6) Validate your CSS!

​And visit again http://palo-alto.search-engine-optimization.blog/

Save the date:

Next Event


SEO Meetups are generally events where people unfamiliar with organic ranking get together. As we are located in the heart of Silicon Valley - a few miles from where "Google Search" was invented - we assume that a large number of participants to our monthly Palo Alto SEO events will be well versed in the basics and may find it tedious to have to get briefed on HOW to set up correctly a free business listing on Google My Business (to start achieve visibility in Google Maps and Google Search) and/or the importance to produce quality, original, devoted and AUTHORITY CONTENT about the theme (or keyword phrase) you want to appear well ranked.

Our events are divided into two parts, as described now:


We start our meetup with drinks and 20 minutes of  "Things to do" (based in part on this page about basic SEO).


A) Presentation of A. Blum Localization Services. (Presenting Localization.Company).

B) Demonstration of how a blog post on a well trusted site will rank in the top 5 within minutes.

C) Question time.

Our event ends generally towards 9 PM (giving time for people to get to know each other and enjoy free of charge pizza and up to 3 free drinks).


We ask that you consider bringing a computer or a tablet which is pre-connected to the web via a DATA connection. And for more advanced users you may wish to set up a good VPN.

In Palo Alto

(weekly headlines)

November 26 - SEO Meetup!

* Call: 650 427-9358 for details.


We can help you to expand abroad & increase your client base! Call: 650 427-9358 for a site audit!

- CEO at A. Blum Localization Services. ​​​​​​​​​​​​​​​
​We provide expert translation services, per region local language search engine ranking, and content creation to expand your APP, BRAND or STARTUP to new markets.

Get to Know Ardan Michael Blum

Meetup Info

Meet the CEO of A. Blum Localization Services - Monthly Palo Alto SEO Meetups

A. Blum Localization Services Palo Alto is located at 345 Forest Avenue, Suite 204, 94301, California, USA.
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Downtown Palo Alto.
Local Restaurant *
​​​Starting at 5:30 PM