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Today: I specialize in corporate SEO Training across California. I run, since 2016, A. Blum Localization Services situated in downtown Palo Alto.

Bio / Overview:

I was born and raised in Geneva, Switzerland. I received my B.A in Literature from Bennington College, Bennington, Vermont, where I first discovered a love for photography. After college, I returned to my birthplace where I provided specialized SEO services to private clients and commercial firms across Switzerland, for more than two decades.


From 1999 to 2012, I established a non-governmental organization called VIVRE AVEC LE 3EME AGE or "Living with the 3rd Age," devoted to the comprehensive well-being of all seniors residing in the French-speaking part of Switzerland. Among our cultural initiatives, I organized an unprecedented free concert for 1,200 seniors given by the world-renowned Suisse Romande Orchestra. Also, unprecedented was our collaboration with Hewlett-Packard, Hewlett-Packard Europe, Microsoft Switzerland, Logitech, and IBM Switzerland, which provided free computers and software to senior centers and nursing homes. Helping seniors to become conversant with the use of email, accessing the web and working computer programs were among my highest priorities.




Ardan Michael is a Freemason and was accepted as a member of Rotary International. In Palo Alto, he is a ​Block Preparedness Coordinator.

He has attended and graduated from the Basic Citizens Police Academy, and attends currently the advanced Citizens Police Academy events in Palo Alto.


He is a member of the Palo Alto police chief's advisory committee.

Recently he invited the founder of Facebook to attend a meeting.​

Getting personal:

Ardan Michael holds center-left to center-right views on many topics and is a supporter of organizations that fight the fur trade.

Ardan has been associated with Dachshunds all his life.

​He has played the cello for forty-two years with the great fortune to study - for 9 years - with the wonderful Bernard Greenhouse of the Beaux Arts Trio.

Full CV is available upon request.